Chris Woerts is sure that the Super League will not come. The sports marketer added this morning Veronica Inside explains that the announcement of the new competition by twelve European top clubs is, in his opinion, a way to gain more rights and influence on the new format of the Champions League. “I don’t think it has a chance of success,” said Woerts.
Woerts calls it ‘very unlikely’ that the Super League will actually be set up. “I think it is more power play to get more rights and have more influence on the new Champions League that will be played from 2024.” UEFA will meet on Monday about a new format for the Champions League. Among other things, the group stage will probably look different and the plan is to expand the field of participants from 32 clubs to 36 clubs.
What does the arrival of the Super League entail?
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“They say it will bring in about five billion euros a year,” Woerts continued of the Super League plans. So far, twelve clubs have made known about participation in the competition. The organization is counting on expansion to a total of twenty clubs. “And that amount is divided by twenty clubs. Some of which will go back to UEFA for solidarity payments and other clubs that are not allowed to participate. And they also go one Winner League start as soon as possible. It is about money, that is clear. ”
UEFA is opposed to the arrival of the Super League. There is a threat to exclude all participants in the Super League from the national competitions. “The funny thing is that if you look at the UEFA regulations, it clearly says you allowed participate in European tournaments but you don’t join need to do. If you do not register, you simply do not participate. When Ajax qualifies for the Champions League and says: dude, for fun we skip a year, then there is nothing wrong. That is now a bit of power play that is being played. Because the funny thing is: from Boris Johnson to I know who all, everyone is against. But when it came to Qatar (World Cup 2022, ed.) You didn’t hear them. ”
One of the clubs that has confirmed participation in the Super League is Arsenal. “They are ninth in the Premier League. What is this all about, Chris? This makes no sense at all, does it? ”, Presenter Wilfred Genee asked Woerts. “The clubs want certainty and that is the power play they play. The clubs want to be sure that they can participate in the Champions League every year. They say: we pay the players a fortune in salary, but every time we have to wait and see if we qualify for the Champions League. They want their place guaranteed, the clubs from the top five countries. And they are going to get it too, that will be announced today “, says Woerts.
According to Woerts, the Super League will not come. “I am sure of that, it will not happen. It has no chance. You could say you’re going to bring in five billion and pay three hundred million euros per club, but it still has to bring in TV rights and the fans have to come to the stadiums. The business plan is beautiful on paper, but paper is patient. You can fill in all kinds of nice numbers on paper, but practice has to show whether supporters come to the stadium and whether the television companies are interested. ”